Star Wars Yoga: TIE Fighter (plus TIE Fighter Advanced)

This is an installment of Star Wars Yoga. We are following a correspondence between George Lucas, creator of Star Wars, and Steve Jones, Senior VP, LucasFilm Marketing and Brand Strategy. Currently, to shore up the flagging brand, Mr. Jones has proposed launching a line of Star Wars branded yoga.

From the Desk of:
Steve Jones, Senior VP, LucasFilm Marketing and Brand Strategy

Dear Mr. Lucas,

First, our apologies for forcing (no pun, seriously) that Star Wars Yoga class on you and your staff. We honestly thought that if you tried it, you would not only like it, but also maybe it would help with the increasing neck circumference thing.

We had no idea about the old stick ball injury and sorry we re-aggravated it with the TIE fighter poses. As you can see from the images attached, it's meant for the elbows to be up and I think the instructor was just trying to help.

Please don't hold your experience against our little project - it's taking off otherwise

Best,
Steve

DJ Santa Claws

The obvious, unanswered question here of course is: CAN THESE SERVICES BE COMBINED?

Really?

Like honestly? Who enforces this rule? The kid you pay $8/hr? Has this rule EVER been enforced?

And how do you clean up spilled gasoline? Like can you just scuff it with your boot a little, spread it around? Do they have a special gas mop? A special sink to clean the gas mop required by the local health department?

And Really? Was the spilling SO excessive that they were like, "f$ck this, we have to put up a sign. We are burning through our gas mops."

Everything is Better with a Laugh Track: Dishes

Everything is Better with a Laugh Track: Dishes from Matthew Latkiewicz on Vimeo.

Star Wars Yoga: Reclined Jabba with Reclined Jabba, Salacious Crumb Variation

This is an installment of Star Wars Yoga. We are following a correspondence between George Lucas, creator of Star Wars, and Steve Jones, Senior VP, LucasFilm Marketing and Brand Strategy. Currently, to shore up the flagging brand, Mr. Jones has proposed launching a line of Star Wars branded yoga.

From the Desk of Steve Jones
Senior VP, LucasFilm Marketing and Brand Strategy

Dear George,
Maybe a series of poses based on the Force and another based on the Dark Side? Double the revenue stream potential?

Best,
Steve

From the Desk of George Lucas

Dear Steve,
Jabba has NOTHING to do with the Dark Side of the Force. Please rewatch Return of the Jedi before writing me any more letters.

GL

MemeCast 4: MORE ADORABLE CAT

This is an episode of MemeCast - chock full of viral; AND chock full of cats! :-)

MemeCast 3: ADORABLE CAT

This is an episode of MemeCast - an internet video blog making the most Viral Videos on the WWW; I understand viral (lol) and that's why my videos are actually viral videos and not just videos that are viral.

Star Wars Yoga: Speeder Bike & Revolved Speeder Bike

This is an installment of Star Wars Yoga. We are following a correspondence between George Lucas, creator of Star Wars, and Steve Jones, Senior VP, LucasFilm Marketing and Brand Strategy. Currently, to shore up the flagging brand, Mr. Jones has proposed launching a line of Star Wars branded yoga.

From the Desk of Steve Jones, Senior VP
LucasFilm Marketing and Brand Strategy

Dear Mr. Lucas,

Included here is a continuation of the Star Wars Branded Yoga series. Exciting new development: we've started hosting free SW Yoga around Los Angeles and the turnouts are incredible. As a class, it almost teaches itself - the teacher instructed them in some Jedi philosophy and meditation (or what we're calling Jedi philosophy and meditation - no one we spoke with in The Continuity Dept. is actually clear about what Jedi philosophy actually is. They recommended just saying a lot of Buddhist mumbo jumbo and throw in the word force a lot. Totally worked btw); and then introduced the core poses (what we've been showing you here).

I guess what I'm saying here George is: growth market.

Best,
Steve Jones

Star Wars Yoga: Half I Am Your Father

This is an installment of Star Wars Yoga. We are following a correspondence between George Lucas, creator of Star Wars, and Steve Jones, Senior VP, LucasFilm Marketing and Brand Strategy. Currently, to shore up the flagging brand, Mr. Jones has proposed launching a line of Star Wars branded yoga.

From the Desk of George Lucas

Dear Steve,

First off: what exactly is Yoga? Is that some weird fan fiction version of Yoda? I suppose the 'g' sort of looks like a downward 'd'. Is that what this is? Fuck, those people are weird.

Sincerely,
GL

From the Desk of Steve Jones, Senior VP
LucasFilm Marketing and Brand Strategy

Dear Mr. Lucas,

No.

Perhaps you should just let us take the lead on this one. I think you maybe are better suited to the creative stuff, let us lackeys worry about making money.

Yoga is a millennia old physical and spiritual practice that originated in India way way before Star Wars btw (and yes, I am aware that technically Star Wars also happened a long time ago... actually, mental note: possible synergy there.)

It will probably be lost on you, but attached is another SW-Yoga Pose Concept. We tested this one in the 30 - 40 set, and let me tell you: the guys at least went berserk.

Best,
Steve Jones

Excited Desperation

Maybe, if you aren't so sure about trying out our new restaurant that we worked really hard to open and can't wait to share with you, I can perhaps interest you maybe in some soda? Maybe some free soda would be more your thing?